March 10, 2016

Business Review Vol.63 No.4 SPR. 2016

Vol.63 No.4 SPR. 2016 (In Japanese)













A leading management journal in Japanese,
which builds a bridge between theory and practice.

EDITED BY
Hitotsubashi University, Institute of Innovation Research
PUBLISHED BY
Toyo Keizai Inc.



Intellectual Property Strategies to Rise above Adversities


Shigemi Yoneyama / Toshiya Watanabe / Isamu Yamauchi
"Open Innovation and Intellectual Property Management"

Makoto Ogino
"Japanese Electronics Paradox as a Result of Misunderstood “Pro-patent"

Yasuo Tsuchiya
"The Empirical Study on Creating and Profiting of Intellectual Properties: From the Case Study of Innovative Small and Medium-sized Enterprises"

Yasushi Hara / Sadao Nagaoka / Naoki Takada / Hideo Kawabe / Yoshiyuki Ohsugi
"Patent-induced New Combinations of Knowledge and Resources:
From Case Studies of Path-breaking Drugs"

Yoshimi Okada / Sadao Nagaoka / Yusuke Naito
"Evaluation of Patents Obtained by Japanese Patentee in “The Lost Two Decades”"

Manabu Eto
"Should Change the Essential Patent Business:
Use Patents in Cheap is More Important than License Fee"


●Critical Eyes: Dialogic Organization Development
 Masanori Kato

●The Management of MUJI (4)
  Hidehiko Nishikawa

●Business Cases
 Kentaro Nobeoka / Megumi Kimura
  "Mazda: Mazda Design: Car as Art"

 Yukihiko Kubota / Mitsutoshi Otake
  "Ricoh Imaging: A Case on Brand Communication of Premium Compact Camera “GR”"

●Colum: (4)
  The "New" New Value Creation Strategy: Thinking of Open Innovation
  Hiroshi Shimizu

●Management Forum 
 Katsushige Nakamura
 (President, Mitaka Kohki.Co., Ltd.)

 Interviewed by Yaichi Aoshima and Yoshimi Okada

●Porter Prize 2015
 Emi Osono

●From My Bookshelf
  Takeo Kikkawa
  Koichi Nakagawa